Google’s entry into the field is one of such. If a comparison site would do that for them, and point out the clauses which invalidate or change the listed coverages, THEN we’d have some real competition and some much better prices for consumers.As automobile sector has become one of the leading generators of the economy, a lot of reforms are happening. Consumers don’t want to read policies and attempt to understand complex insurance lingo. Still, no comparison site is looking at the policy language for red flags.Do the job, Zebra, and get the information. While the data available for the major carriers like Liberty Mutual was mostly populated, the smaller carriers had unreasonably high rates listed and there was no data to back it up.Create some other arrangement that doesn’t make me concerned about my privacy. If you send me great rates I will happily tell the insurer that I found them through The Zebra. Don’t force me to give you my email and telephone number.However, I think The Zebra, like every other site, is phoning it in (i.e. I think this is definitely an improvement on previous comparison sites. Overall, the website is user-friendly and saves auto insurance shoppers a lot of time. Insurance policies are tricky and what you think you are buying may be completely illusory.Īnother thing I did like, however, is that you can open the info from two insurers at once, to compare. The problem with insurance quotes is always that the exact policy language is not being reviewed before the quote is issued. However, what is missing is the exact policy language which can change these coverages entirely (see my complaint #2 above). This information is what you’d get from a local agent if you contacted one, or from an individual insurance company you contact online, and The Zebra search engine retrieved it for you more quickly. When you click “Details” under Liberty Mutual, here is the coverage information you get: If you haven’t been there you should totally check it out. Incidentally, Frankenmuth is great fun for tourists because they have a Christmas theme 365 days a year, and the largest Christmas store in the world. This fosters competition and shows that The Zebra did a thorough job locating potential carriers. I like to see these carriers listed, and I like it a LOT. The first thing I notice is that the small, local carriers are listed.įrankenmuth is a small German-American town east of Alma, MI. Below is a sampling of the auto insurers and their rates (only about 1/3 of the results). Okay, well still not particularly useful, but I like how clearly presented the info is. Here’s what happens when you click the “What’s Included” text. Well the prices look decent for the information I entered… so let’s see how much detail these quotes will provide. Who knows where that info goes after I enter it. They promised not to spam, but in this era of no privacy, I am still not pleased. I did need to enter an email address and phone number in order to get the results, which was annoying. So I can probably judge if the rates are reasonable and the search results make sense… I’m from the Alma area and I’ve owned a Jetta. Agnes Angryface drives a VW Jetta and lives in Alma, Michigan. So I went to and entered some fake information that I am able to judge with some accuracy. Most comparison services get either one or both of these elements wrong. I am generally pessimistic about auto insurance comparisons, because:ġ) every potential customer is unique, so generating reliable comparison estimates is not possible unless the comparison site asks you for a LOT of information (which gets annoying), andĢ) to make an accurate determination about which coverage is best for a customer requires more than just a PRICE, it requires a thorough review of the policy terms. I’ve seen commercials for Zebra a few times in the last month, so I decided to take a look.
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